LUNCH HOUR WORKSHOPS: We tackle one problem preventing Substack publishers from growing their subscriber base and provide a workable solution.

👉🏼REGISTRATION REQUIRED (LINK SENT AFTER PASS PURCHASE)

Substack Subscribers: $50 $25

============================

When no one is buying...

You may have thought to yoursel:

• “I need better leads.”
• “I need more leads.”

No, you don’t need better leads

You don’t need more leads, either.

You need a lot less than you think.

Thinking this way isn't your fault

You’ve been conditioned to think that more leads translate to more chances of a sale, and I can say with near certainty that your messaging style reflects this false belief. 

You may have posted a zillion How-To or This Is Why You Should type posts, only to see the needle move very little when it comes to growing your subscribers.

You’re calling out to people who will never subscribe, comment, or like a single post without even knowing it. 

Why is that?

Instead of building a First Class Lounge for Private Jet Flyers, you’ve unknowingly erected a run-down warehouse for Greyhound Bus Riders.

Guess which type has money to spend?

Writing posts packed with value, i.e., How-To and Why-You-Should posts, are great for attracting followers (usually beginners without much cash) but terrible for attracting Private Jet Flyers so you can make serious money.

Making serious money isn’t just about having a big following; it’s about attracting the right kind of people.

It’s much faster to focus on Private Jet Flyers so you can talk to those willing to pay you.

This workshop will teach you how to change your messaging and attract the Private Jet Flyers in your tribe while repelling the Greyhound Bus folks.